Understanding YouTube Earnings with 100k Subscribers
If you’re curious about the potential salary when you reach 100k subscribers on YouTube, it can vary widely. Factors such as niche, engagement, and ad revenue play a significant role. Generally, YouTubers with 100k subscribers can earn anywhere from a few hundred to several thousand dollars per month. For a detailed breakdown, explore our guide on YouTube earnings at the 100k subscriber milestone.
Navigating the world of YouTube earnings can be complex. If you’re curious about the 100k subscribers on YouTube salary, it’s important to set realistic expectations. While reaching 100k subscribers is a commendable achievement, it doesn’t automatically equate to a substantial income.
Let’s explore the financial realities of having 100k subscribers on YouTube and what that means for your channel’s earnings.
Creators with 100k Subscribers on YouTube Salary (Expectation)
Before diving deep into this subject and gauging how much YouTube pay you’ll get with 100k subscribers, or as my previous article is explained well about the 100k YouTube views, let’s look at a channel with around that number to see how much they make. We’ll look at Phelous, a long-time entertainment producer with over 800 posts. Phelous (Phelan Porteous) was one of the original Channel Awesome creators who split off years ago to find his own YouTube niche.
How Phelous’ Success Reflects a Typical 100K Subscribers Channel
While Phelous certainly has more YouTube subscribers than many channels, he’s not among the top YouTube stars on the planet. That said, he knows how to keep his subscribers engaged with content that helps him earn money every money. But could he make even bet money? Well, let’s examine by using the Views4You YouTube money calculator, numbers to see what kind of cash he’s bringing in as a YouTube creator:
First, check the total subscriber count, which sits at around 126,000. Not bad for such a niche channel, particularly one where a video probably gets no more than 17-20k views. Furthermore, the $4,550 monthly income is decent for a one-person channel with such a low production quality. What we really want to point out here is the $1,260 monthly sponsorship income.
Understanding How Much Phelous Makes Per Video
This value tells you a lot about his content and their success. Phelous typically uploads between 3-4 videos per month, with each video earning about $1,260. That’s a steady YouTube income for this creator, particularly as he does his recording, video editing, script writing, and special effects. Clearly, he’s not the richest YouTuber but he’s found a niche that works for him.
But could he make even more ad revenue and earn even more money? Absolutely! While Phelous was one of the first YouTubers to add other cash streams to his channel content to make decent money, expanding his audience to millions would make him better money. That might mean adjusting his content to include cash streams, as well as other YouTubers’ collaborations with popular creators.
That said, his early adaptation of various YouTuber techniques gives you an example of how your 100k subscribers YouTube salary can earn you great passive income. Like Phelous, you need to consistently post a new video regularly, including collaborations. Each video should enhance your channel direction and even include brand deals. Confused? Don’t worry, we’ll cover these topics in more depth later.
Calculating Your 100k Subscribers on YouTube Salary: The Answer Might Surprise You!
Phelous’ channel provides a good guide for how much most YouTubers with 100,000 subscribers earn each month. In our research, we found that most YouTubers with 100k subscribers made $600-1,000 per week or $2,400-4,000 monthly. That’s about on par for Phelous, who is unlikely to ever earn 1 million subscribers. That’s a livable income for many YouTubers but may be disappointing to some.
Furthermore, can you expect to make as much as Phelous with 100k subscribers? Well, 100,000 subscribers don’t necessarily translate into the same rates. After all, 100,000 subscribers doesn’t mean you’ll have 100,000 viewers for each post. Just look at Phelous’ production to see his user engagement. Most of his content earns around 17-20k views, which means less than 20% of his viewers watch his videos.
This issue often affects many YouTubers. Even the top-earning YouTubers may not consistently get viewer clicks or good engagement for their content. Some might say that’s just part and parcel for the average content creator.
However, you can potentially make better money with the right strategy in your specific niche. That said, it’s important to remember that your success as a YouTuber depends on more than subscribers and may include finding great ads, and brand sponsorships.
How Much Money Do YouTubers Make Per View?
While subscribers and viewers matter for your YouTube channel, it’s important not to get too hung up on these numbers. Too many people focus obsessively on how much YouTube pays for views and not other metrics, like joining the YouTube Partner Program and ad revenue.
That said, we think it’s important to give you an idea of how much you’re likely to make per view on your videos. We used a YouTube revenue calculator to see how much money you’ll make if you get 100,000 views per day:
Using this calculator, we find that 100,000 daily views earn your channel between $184-306 USD every day. Breaking that down into views, you get about $0.18 or $0.3 per video. That might not seem like much but YouTube earnings typically build up with time as your channel grows. Most YouTube creators put in years of work before they start making as much as an average YouTuber.
However, the difference between the top-paid YouTubers and someone with 100k subscribers remains vast. When you get a million subscribers, you’ll be making money quickly through other revenue streams, such as a Google AdSense account, t-shirt sales, and more. The best YouTubers actively encourage viewers and build audience engagement in various ways, which we’ll discuss later.
Earning a YouTube Salary with 100k Subscribers Is Complicated
As we’ve hinted at throughout this article, what a YouTuber makes depends on more than just their subscribers. While getting new viewers and hitting 1 million subscribers is a huge milestone, the difference between 100k subscribers on YouTube salary and someone with well over 100k subscribers is like the difference between an entry-level worker and a company’s CEO.
How People Make Money on YouTube
So, how do you earn money on YouTube, and can you push beyond what you make with 100k subscribers? Let’s answer the first question by breaking down the many factors that affect how much money you make. The top YouTubers with the most net worth understand these factors and consider them whenever posting new videos to their site.
While you don’t get paid by YouTube for each post view, keeping your audience engaged and getting more attention increases your ad presence. The more times customers see ads, the more likely they are to click on them. Each click brings your sponsors more cash and increases their investment in you. Furthermore, more views make advertisers more likely to work with you.
As mentioned in the previous point, your ad views often dictate whether you make good money with your site. Though most viewers likely skip through ads whenever they appear, some might engage with them. Even more importantly, the more ads in your videos, the more sponsors each video possesses, which increases your potential earnings.
Video and Ad Quality
Poor-quality ads and videos will keep you from 100k subscribers, let alone 1 million subscribers. Videos that get one million videos or more and that provide good engagement rates showcase high production values with ads that focus on your niche. The rule of thumb here is that good money investment results in making good money and hitting potential brand deals that increase your ad view counts.
Often, a young YouTuber makes a connection with a potential collaborator and shows up in cameos on larger channels. These collaborations may hit well over a million views and 1 million subscribers, which can increase a YouTuber’s income and subscribers.
Are you telling your viewers to hit that subscribe button with each video? If not, you’re likely adversely affecting your income. Though it might seem annoying to some individuals, asking people to subscribe often compels some to join your YouTube. As a result, they’ll get updates on your videos and will more likely watch them and engage with your ads.
How Can I Increase My Engagement to Gain YouTube Subscribers?
There are various effective methods to increase your engagement to reach 100k subscribers. Check methods and find the most suitable one for your channel;
Adapt to trends without copying others
Collaborate with other channels
Encourage audience interaction
Produce YouTube Shorts
Create engaging thumbnails
Edit your videos effectively
Cover topics within your niche
Use info cards throughout your videos
What Are the Other Ways to Enhance YouTube Salary with 100k Subscribers?
Besides creating engaging YouTube content, there are different ways to earn money with only 100k subscribers.
Here are the most effective ways;
Benefit from other revenue streams
Optimize your videos
Promote your content on other social media platforms